01
Arabic and English
Storefront and dashboard in RTL Arabic or English. Buyers switch language in one click.
Built for the UAE
Your online store Live in 5 minutes
Launch a bilingual UAE store in minutes — COD, cards, and Tabby included on Free and Pro.
Buy now, pay later
Tabby on every plan
Turn Tabby on in Payment settings. Buyers can split into 4 on your secure checkout — no Pro upgrade required.
- Included on Free and Pro
- Enable from your dashboard in one toggle
- Buyers choose Tabby on checkout
- Built for bigger tickets — fashion, electronics, home
BNPL for every UAE seller on Free and Pro — enable when you are ready.
Start selling with TabbyTurn on Tabby in seconds
Live demo① Settings
Storefront checkout methods
TabbyIncluded on Free
CODPlatform
Built for how UAE sellers actually sell
Checkout, language, delivery, and payouts designed for the Emirates — not a generic global template.
02
UAE checkout
COD, Visa, Mastercard, Apple Pay, Google Pay, and Tabby — on Free and Pro.
03
Delivery across the Emirates
City zones, rates, and store pickup — set once, used on every order.
04
Themes and storefront
Launch with polished themes, sections, logo, and product pages — no code required.
05
Orders and UAE payouts
Manage orders in one dashboard and pay out to a verified UAE IBAN.
06
Licensed in Dubai
DET-registered platform with merchant verification and buyer protection built in.
See it in action
Your dashboard. Your store. Ready in minutes.
dashboard.sellup.today
Store builder dashboard
yourstore.sellup.today
Live buyer-facing store
How it works
Four steps to start selling
1
Step 1Create account
Sign up with email or Google
No credit card. Free plan includes up to 10 products.
2
Step 2Design store
Pick colors, add logo and banner
Choose a theme — colors and fonts apply across your storefront.
3
Step 3Add products
Photos, prices, and payment options
Set AED prices and enable COD or Tabby in one settings screen.
4
Step 4Start selling
Share your link and take orders
Copy your store URL, share on Instagram or WhatsApp, and get order alerts.
Pricing
Start free with up to 10 products. Move to Pro when you need more.
Free
AED 0/
Up to 10 products
- ✓Up to 10 products
- ✓sellup.today store URL
- ✓COD, cards, and Tabby at checkout
- ✓Guest checkout for buyers
- ✓Order management
- ✓Product variants & images
- ✓UAE delivery zones & store pickup
- ✓Arabic + English storefront
- ✓Basic analytics (30 days)
- ✓Customer reviews
- ✓Starter theme & store branding
- ✓2% Sellup commission on card & Tabby · COD free
- ×Custom domain
- ×Discount codes
- ×Live chat with buyers
- ×Full analytics & ad pixels
- ×All premium themes
- ×Custom HTML, CSS & JS
- ×Remove Sellup branding
- ×PDF invoices & CSV export
- ×Priority support
Pro
Pro
AED 99/month
Everything in Free
Cancel anytime.
- ✓Everything in Free
- ✓Unlimited products
- ✓Custom domain (yourbrand.com)
- ✓All premium themes
- ✓Discount codes
- ✓Live chat with buyers
- ✓Full analytics (traffic, products, customers)
- ✓TikTok & Meta ad pixels
- ✓Advanced design controls & animations
- ✓Custom HTML, CSS & JS
- ✓Remove Sellup branding
- ✓PDF invoices & CSV export
- ✓Priority support
- ✓1% Sellup commission on card & Tabby · COD free
Transparent checkout fees on card and Tabby. COD has no fees — see FAQ for the full breakdown.
Built for
Sellers across the Emirates
F
Fashion · Dubai
Abayas & ready-to-wear
Went from Instagram DMs to a branded storefront with COD and Tabby in the same afternoon.
Live store the same day
Dubai
B
Beauty · Sharjah
Perfumes & gifts
Checkout feels familiar to UAE buyers — card, Apple Pay, and cash on delivery without a separate app.
Card + COD from day one
Sharjah
H
Home bakery · Abu Dhabi
Custom cakes & sweets
Moved WhatsApp orders into a proper store with delivery zones and pickup — easier for repeat customers.
Orders in one place
Abu Dhabi
Trust & compliance
Licensed. Secure. Built in the UAE.
Registered with UAE authorities.
Secured by Sellup
SSL encrypted
Easy returns
Licensed by DET· 1621933ActiveFAQ
Start selling today
Start selling today
Free plan. Up to 10 products. No credit card.
No credit card required.